In this ebook, you'll learn:
1. How to get started with your Facebook Business Manager;
2. How to install the Facebook Pixel on your website;
3. All the basics to use Facebook Ads Manager;
4. How to start with a few test campaigns;
5. How to monitor your results daily;
6. What campaign objectives you should focus on;
7. About Custom Audiences and Retargeting;
8. About Lookalike Audiences;
9. How to test and scale your campaigns.
